About Semcasting

Semcasting is an innovator in Data and Audience Targeting solutions for consumer and business marketers seeking to reach qualified prospects when - and where - they are ready to transact. Our Smart Zones Audience Targeting platform effectively links the mailbox with the modem, providing advertisers with near 100% reach, advanced levels of data accuracy, and comprehensive and compliant privacy for real-time bidding, display and video advertising environments. Semcasting uses big data methodologies and our patented genetic modeling platform to automatically integrate demographic, firmographic, socio-economic, behavioral, and transaction data to define highly qualified audiences across multiple channels.